Industries Around the world, Artificial Intelligence is constantly expanding, as it finds its way into diverse areas like security, manufacturing, marketing, healthcare, education, agriculture and infrastructure, to mention a few. Here, we delve into the AI market in Japan.
Industries Climate Change in Japan is already being seen in evident ways such as the reduction of snow levels in the north of Japan, the cherry blossoms opening earlier, and the autumn leaves changing colour later each year.
The topic of climate change in Japan has even permeated popular culture like in the case of the movie Weathering with You (tenki no ko) which was released in 2019, earning a box office revenue of over $193.1 million USD worldwide and 14.06 billion yen ($117.7 million USD) in Japan.
Terms like climate change, climate crisis and global warming have become increasingly used in different fields, reaching a wide variety of audiences. In this article, we take a look at some of the ways in which Japanese organisations and individuals are helping to tackle the climate crisis.
Read more “Climate Change in Japan: Implementing Fundamental Solutions to Resolve the Crisis”
Industries Functional food in Japan, alongside functional beverages, have become very popular and are easily accessible across supermarkets, convenience stores and pharmacies. Japan has long been considered as a country providing healthy food innovations, including the development of regulations for manufacturing and branding such products.
Here we take a look at the main categories within the functional food and drink space in the Japanese market, highlighting some of the key health concerns that are addressed.
Industries 
Marriages and birth rates in Japan are decreasing every year. It is estimated that by 2040, single people will make up almost half of the Japanese population, with single-person households reaching 39% and nuclear families only representing 23% of all households. The marriage market in Japan has suffered heavy losses, however, it has found different marketing strategies to promote marriage and encourage both Japanese and foreigners alike to get married in the country and boost the economy.
Here, we explore some of the ways the marriage market in Japan is dealing with their current problem.
Read more “The Dwindling Marriage Market in Japan and Innovative Ways to Reinvigorate it”
Industries 
Already a burgeoning industry among those who want to travel overseas but either couldn’t afford to, or had time restraints, virtual travel in Japan has experienced a significant boom as a result of the Coronavirus pandemic in 2020.
Read more “Affordable Luxury: Pushing for Virtual Travel in Japan”
Consumer Insights 
This week, we take a look at Japan’s pet sector, exploring the bigger picture as well as honing in on some of the key trends driving this sector, which is currently worth around ¥1.6 trillion JPY and remaining steady, with no real decline or increase in growth.
Read more “Japan’s pet sector: Sniffing out fresh opportunities”
Industries 
Performers and workers in the entertainment industry all around the world are facing an economic struggle after the closure of opera houses, theatres and concert halls as part as the measures to prevent the spread of Coronavirus. In Japan’s performing arts sector, most artists are freelancers who had an average income of between two and three million yen before the pandemic. Most of them are have not been working for months or have seen their earnings reduced substantially without regular performances.
Read more “The Struggle Faced by Japan’s Performing Arts Sector during Covid-19”
Industries Ice cream has always been a worldwide favourite when it comes to the variety of delicious confectionery on offer. Believed to have originated circa 200BC, where Alexander the Great would enjoy a mixture of snow and ice, flavoured with honey and nectar, the milk-based ice cream we are familiar with originated from China during the Tang period. It spread through Europe between the 16th and 17th century and continued to grow into what we know it as today. Japan’s appreciation for ice cream occurred during the 20th century, yet was perceived as a luxury.
So how did Japan’s ice cream market open up and become known as the world’s top ice cream innovator? Here we give a cultural insight into the different types of Japanese ice cream brands, products, flavours, as well as opportunities within Japan’s ice cream market.
Industries IoT, the ‘Internet of Things’ is a growing and highly future-focused sector with close links to developments in various areas of technology, including; 5G, sensors, smart home devices, and AI to name a few. So what does IoT in Japan look like, and where do opportunities exist for further expansion?
Industries In this article, we provide an overview of Japan’s energy sector, key statistics, consumption trends among consumers and businesses, highlight the major Japanese companies operating in the energy sector, specifically renewable energy, and how to get involved as a foreign company entering the market.
