Consumer Insights
Marie Kondo’s KonMari Method: How “Japanese” is her tidying…
By Ryoko Iwamoto

You may have heard of Marie Kondo. She is a Japanese “Tidying Consultant” who helps people declutter their belongings using the so-called KonMari method. According to Kondo’s personally-run official blog site, she first demonstrated an interest in tidying when she was as young as five years old. Then, when she reached the age of fifteen, she started studying tidying methods and became a professional consultant when she was nineteen. Her first book was published in 2011 in Japan, becoming a bestseller.
Read more “Marie Kondo’s KonMari Method: How “Japanese” is her tidying up?”