We would prefer to call it ‘unique’! Doing business in Japan requires a strong understanding of cultural differences and a commitment to growing business relationships.
Despite its uniqueness, we have been doing this long enough that we are able to identify where our clients are in their Japan market entry journey.
We know what they need to do to maximise their opportunities, whether that is Japanese localisation / translation, Japanese business introductions, Japan market overviews / Japanese consumer research, or brand activation. And if we don’t do it, we can almost certainly point you in the right direction with our wide network of partners not only in the Japanese market but across Asia.
No matter what we do, we always advocate awareness and curiosity for the Japanese market, its consumers and culture. This is where true localisation (and market success) can be found.